I Glider came to us when it was a secret idea of revolutionising the mobility market. Most of the walking frames and scooters around are very medical in their look and feel making the person appear and feel ill. The idea behind I Glider was to make these products cool and almost desirable as well as being highly engineered so that one product could be transformed into another instead of buying multiple products.
I Glider needed a brand and promotional material to reflect the brand which is where we came in. We produced the backdrop for the product launch and the branding.